Privacy Policy
Introduction
Icarus Home Services ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you interact with us for the purpose of providing you with home services. You consent to the practices described in this Privacy Policy by using our services and providing your information.
Information We Collect
Basic User Information:
When you visit our website or interact with our Facebook Instant Forms, we may collect the following basic user information:
- Name
- Email address
- Phone number
- Address
Service-Related Information:
We may collect additional information relevant to the home services you request, including but not limited to:
- Specific service requirements
- Budget preferences
- Preferred appointment times
- Property details
How We Use Your Information
We use the information we collect for the following purposes:
- Providing Home Services: We use your information to match you with appropriate service providers, schedule appointments, and deliver the requested home services.
- Communications: We may contact you via email, phone, or text to confirm appointments, provide service updates, and respond to inquiries.
- Improving Our Services: We analyze your information to enhance our services, customize your experience, and develop new features.
- Marketing: With your consent, we may use your contact information to send you promotional materials, special offers, or newsletters. You can opt out of these communications at any time.
- Legal and Regulatory Compliance: We may use your information as required by law or to protect our rights and interests.
Information Sharing
We may share your personal information with the following parties:
- Service Providers: We may share your information with third-party service providers who assist us in delivering our home services. These providers are contractually obligated to safeguard your information and use it only for the purposes outlined in this Privacy Policy.
- Legal Requirements: We may disclose your information in response to legal requests, court orders, or when required by law to protect our rights, safety, or property.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of the transaction.
- Analytics and Advertising Services: We use third-party analytics and advertising services, including Google Analytics 4, Google Ads, Google Tag Manager, and Meta advertising technologies, to understand how visitors use our website, measure advertising performance, track conversions, and improve our marketing. These services may collect information such as pages visited, interactions with our website, device and browser information, approximate location, IP address, advertising identifiers, and information about actions taken after viewing or clicking an advertisement. Google and Meta may use this information in accordance with their own privacy policies and may combine information collected through our website with information they already hold about users of their services.
Cookies, Analytics and Advertising Technologies
We use cookies, pixels, tags, and similar technologies to operate our website, understand how visitors use it, measure advertising performance, and improve our services and marketing.
Google Analytics 4
We use Google Analytics 4 (GA4) to measure website traffic and understand how visitors interact with our website. Google Analytics may collect information such as pages viewed, referring websites, approximate location, device and browser information, IP-related information, and interactions with our website. We use this information to analyze website performance and improve our services.
Google Tag Manager
We use Google Tag Manager to manage analytics, advertising, and other website tags. Google Tag Manager allows us to deploy and manage technologies such as Google Analytics and advertising conversion tracking. The individual services managed through Google Tag Manager may collect information as described in this Privacy Policy.
Google Ads Conversion Tracking and Conversion Linker
We use Google Ads conversion tracking technologies, including Google's Conversion Linker, to determine whether visitors complete certain actions after interacting with our Google advertisements, such as submitting a contact form or requesting a service.
These technologies may use cookies and other identifiers to associate website activity with an advertisement interaction and allow us to measure the effectiveness of our advertising campaigns.
Meta Advertising and Conversion Tracking
We use advertising and conversion measurement technologies provided by Meta Platforms, including technologies commonly referred to as the Meta Pixel and Meta Events Manager.
These technologies help us measure actions taken on our website after visitors view or interact with advertisements on Facebook, Instagram, or other Meta services. Information that may be transmitted to Meta can include website visits, pages viewed, form or lead activity, device and browser information, IP-related information, and advertising identifiers.
We use this information to measure advertising effectiveness, improve our advertising campaigns, and create or reach audiences that may be interested in our services.
Where required, analytics and advertising technologies are used based on your consent or cookie preferences.
Google Workspace and Business Communications
We use Google Workspace and related Google services for business email, communications, document storage, and other business operations. If you contact us by email, submit information that is forwarded to us by email, or otherwise communicate with us, your name, email address, phone number, message, service information, and other information you provide may be processed or stored using Google Workspace.
Google acts as a service provider for these business functions and processes information in accordance with its applicable privacy and security practices.
Security
We implement reasonable security measures to protect your personal information. However, please be aware that no data transmission over the internet or storage system can guarantee 100% security. We cannot guarantee the security of your information, and you provide it at your own risk.
Your Choices
You have the following choices regarding your personal information:
- Access and Update: You may access, update, or correct your personal information by contacting us through the methods provided below.
- Opt-Out: You can opt out of receiving marketing communications from us by following the unsubscribe instructions in our emails or contacting us directly.
- Cookies and Personalized Advertising: You may manage or withdraw your consent for non-essential cookies and similar technologies through the cookie preference controls available on our website. You may also manage personalized advertising preferences directly through Google and Meta. Your browser may also allow you to block or delete cookies; however, doing so may affect certain website features.
Changes to this Privacy Policy
We may update this Privacy Policy occasionally to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we make changes, we will revise the "Effective Date" at the bottom of this policy. We encourage you to review this Privacy Policy periodically.
By using our services after changes are made, you agree to the updated Privacy Policy.
Contact Us
If you have questions or concerns about our Privacy Policy or the handling of your personal information, please contact us at:
E-mail:
Phone Number:
Effective Date: August 30, 2026